Digital Engagement Documentation

Interactive Campaigns

Marketing campaigns are organized, strategized efforts to promote a specific goal, such as offering the chance to win prizes, new promotions or plans to subscribers. They typically aim to reach consumers in a variety of ways and involve a combination of media, including but not limited to email, print advertising, SMS, mobile wallets, among others.

Our platform allows you to plan, create, execute, and analyze a successful marketing campaign.

Covers all the campaign related functionality including creating draft campaigns, selecting recipients and sending. Once the campaign is created, you can also access all the reporting data on the results.

To access the Campaign section, select the Campaign icon (symbolCampaign.PNG) located in the left sidebar Navigation.

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In this section, view all the Campaigns that have been created and delivered from the Platform.

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